Addis Ababa, Ethiopia –Ã‚Â This October, 18-20, Samsung will hold an event at the Sheraton Addis to unveil technological innovations and discuss social development. Ã¢â‚¬Å“Samsung WeekÃ¢â‚¬Â will concentrate on expanding the CompanyÃ¢â‚¬â„¢s presence in Africa by positively impacting the communities where consumers live.
Ã¢â‚¬Å“Samsung is committed to social development throughÃ‚Â investingÃ‚Â in technical schools in the country,Ã¢â‚¬Â said Tadewos Awol, Country Manager of Samsung East Africa. The company also announced, at a press conference on October 1, that they would have a social development delegation arriving from Korea for the event. Of course being involved in the community will allow them to continue to promote themselves as Samsung continues to gain a strong foothold in Ethiopia.
Ã¢â‚¬Å“We are having special offers on all our products for the event,Ã¢â‚¬Â said Tadewos.
Samsung lauded the success of the previous Ã¢â‚¬Å“Samsung Week,Ã¢â‚¬Â held in Ethiopia last year. This yearÃ¢â‚¬â„¢s program includes a media day on the 18th of October, dealerÃ¢â‚¬â„¢s conference and exhibition on the 19th and a youth day which will include entertainment such as live musical performances on the 20th.
Ã¢â‚¬Å“We will introduce the latest technologically innovative products from 27 categories at Samsung week,Ã¢â‚¬Â Tadewos stated. Read more