More Global Brands to join Ethiopian Hospitality Industry
Addis Ababa, Ethiopia – Parallel to the upcoming Africa Hotel Investment Forum (AHIF) 2015, scheduled to be held on Wednesday and Thursday in Addis for the second time, four more international hotels are expected to join the Ethiopian hospitality industry, it was learnt by The Reporter.
Organized by Bench Events, a globally renowned hospitality events organizers, this year’s AHIF is expected to see the announcement of four more new brands that will join the Ethiopian hotel business. According to Neway Berhanu, managing director of Calibra Hospitality Consultancy firm, the coming of these additional hotels brings the total number of international hotels operating in Ethiopia to more than a dozen in only five years’ time.
However, Neway declined to name which brand hotels are finalizing deals. Yet, The Reporter has learnt that the UK-based Wyndham Hotel Group is one of the four new comers with a new brand in addition to the Ramada – a project Wyndham and the ADM Business PLC are working on.
It is to be recalled that Wyndham Group, which operates seven brands and 7,500 hotels across the globe, inked a deal with ADM business PLC, a newly-formed local business and a subsidiary of Get-As International, to open the Ramada Addis – a four-star hotel in Addis Ababa. The Ramada Addis will be sited on Bole road. The hotel will have 136 rooms which are branded via Ramada Hotels and Resorts and it is expected to be functional this year. The Ramada Addis, which is nearing completion, has cost some 25 million USD. This property is expected to employ a staff of 250.
Read More at: The Reporter