Stakeholders in theÂ hospitality industryÂ have been urged to take full advantage ofÂ sports tourismÂ in a bid to market Kenya as aÂ tourism destination.Â Kenya Golf Union (KGU)Â executive committee member,Â Anthony Muhoro,Â said KGU are very focused onÂ golf tourism. “Our partnership with Hotoso will go a long way in fostering this initiative of golf tourism and we are working with people in the hotel industry to have golf in Kenya a destination of choice in this part of the world,” he said.
Muhoro was speaking during the launch of the inauguralÂ Hospitality and Tourism Sports Organization (HOTOSO)Â golf tournament. He saidÂ Kenya Open,Â which is a round of theÂ European Challenge Tour,Â is a perfect example of the success story in golf tourism.
The Hotoso Golf DayÂ will be held atÂ Windsor CountryÂ andÂ Golf ClubÂ today. This is the first time golf is being incorporated into the Hotoso calendar which has traditionally started in March. The event is being sponsored by Kenya Airways, Coca Cola, Kenya Tourism Fund, Kenya Tourism Development Corporation, Kenya Association of Hotel Keepers and Caterers and Parklands Sports Club (PSC).
Source: The Star (Kenya)